Are you a CRO expert? Then we want YOU!

We are now accepting speaking proposals for Conversion Conference West 2013 which will be held on April 15-16 in San Francisco. We encourage you to send in your session proposal if you’re an expert in neuro web design, testing, psychological/behavioural targeting, intensive analytics, user experience design, mobile conversion, and other relevant conversion rate optimization topics. […]

Truths, Myths & Advice on Pricing Conversion Optimization Services

By Dennis van der Heijden CEO & Co-founder, Convert Insights   Over the last year, I’ve spoken to hundreds of entrepreneurs, marketing experts, analysts, consultants and agencies either buying or selling conversion rate optimization services. One of the most common questions I get asked is: “Do you know what others charge for their services?” Clients […]

5 Magical Secrets to Better Landing Pages

By Mary D’Alatri Director of Account Services, ion interactive As both an optimization expert and an educator, it’s exciting to see marketers becoming more experienced and adventurous in what they’re doing with their landing experiences. But, this is a field that’s constantly evolving and because of that, there are always new secrets to be discovered […]

Bring a Story Teller to Your Markishing Team

By Brian Massey Conversion Scientist, Conversion Sciences LLC Whatever kind of website you’re running, you’re likely to be publishing…something. So you don’t just need a marketing team. You need a “markishing” team. And your markishing team needs a story teller. Because, let’s face it, people remember a good story. They share good stories. Most web […]