717 798 3495
How Rob Snell and his brother Steve took increased sales for their online family business, Gun Dog Supply, using e-commerce and a lot of Relentless Innovation.
Author: admin
Narcissism: Personalization’s Flip Side?
By Kate O’Neill CEO & Founding Partner, [meta]marketer (Originally published 6/8/11 at CMO.com) A video from the TED Talks series has been spreading through my digital marketing circles like a summer cold: Eli Pariser: Beware online “filter bubbles.” The video is often shared with a comment to the effect of, “You must watch this!” And, […]
Get Landing Page Optimization Recommendations from the Experts
Hopefully you’ve already got your ticket for Conversion Conference and are looking over the agenda planning how to get the most out of the day. Let me give you a hint on one session you definitely don’t want to miss today. On Monday afternoon, right after the lunch break, two of the top Landing Page […]
Retargeting Emails – Do E-commerce customers like or loathe them?
By Charles Nicolls, SeeWhy At SeeWhy, when we first launched our remarketing service in 2009, Randy Stross wrote a piece about email remarketing in The New York Times suggesting that while remarketing might be a great idea for ecommerce websites, it’s not a great idea for consumers. He likened emails following up on abandoned shopping […]
Beyond the Click: Online Experience Streams
by Patrick Bultema, CodeBaby Much of the focus on optimizing website results has been around “clicks.” For instance, we’ve focused on how to make a landing page more effective at getting a visitor to click on the desired button, to get that crucial first click. Similarly, we’ve focused on how to make an eCommerce page […]
