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The Internet is packed with tips and tricks for maximizing the effectiveness of landing pages, but it may be time to think outside the box to improve results. Although tried-and-true methods of Web design often deliver traffic, if you’re looking for a way to shake things up, it could be time for a change. Here […]
Conversion
8 Tips to Improve Your Visitors’ Online Experience
By Charlie Claxton Chief Creative Strategist, UpTop There are several important aspects to consider when setting the strategy of your online experience. Regardless if your strategy is a mobile first one (which I recommend) or not, there are several things you should consider. 1. Imagery 2. The User Experience 3. Textual content Imagery […]
The Only Way to Use Bounce Rate
I hear a lot of varying opinions on the bounce rate metric in analytics. Some think the overall bounce rate is a key metric in site performance and others think it is completely worthless. I’ve gone back and forth over the years and ended up landing in the middle, believing that both sides are wrong […]
Simple Neuromarketing Hacks that Increased Revenue by 65% in the First Round
By Talia Wolf CEO, Conversioner Image source We’ve just finished our first round of tests with one of our new partners & have interesting results that can help in your next optimization test. The product enables customers to design & personalize their own invitations, greeting cards, slideshows and more. As a photo service, […]
Session Preview: 7 Ways to Make CRO a Growth Driver for Your Business with Sean Ellis
As a serious conversion optimizer, you know how important optimization is to the bottom line. That’s why you champion testing, devote attention to improving usability and user experience on your site, and obsess over the ROI of your campaigns. But oftentimes, conversion optimizers can get too caught up with chasing after tactical gains that […]
