By Amy Africa, CEO, Eight by Eight Think increasing conversion on your regular website is tough? Well, fasten your seatbelts because the problems you’re facing there are only a tenth of what you’ll experience when you enter into the land of selling on a 2 x 4. It’s a challenge to say the least. Here […]
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Optimizing Your Website? Don’t Forget About Performance!
There are typically three ways to speed up your site: through server performance, network performance, and web performance optimization. This blog post addresses web performance optimization.
Why Website Visitors Abandon their Shopping Carts
By Charles Nicholls Founder, SeeWhy Last year, 154 million people in the U.S. made online purchases amounting to $155.2 billion in sales, or approximately $1000 each, according to recent Forrester research. But these are just the ones that made it through the process: ever since the very first online purchase in 1979, significantly more people […]
The 5 Ts of Testing
Testing has become a buzzword in online marketing in the last 2 or 3 years. Marketers have discovered that testing makes it possible to increase conversion rates by as much as 500% without increasing marketing spend!