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While we wish we could say that convincing your boss you should be at Conversion Conference is the easiest thing on earth to do, we all know that’s simply not true most of the time. Except for those rare occasions when your boss him/herself has been to the conference and was impressed (or, if you’re […]
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“Usability Doesn’t Have to be Complicated” – Interview with Steve Krug
Web Professional Minute recently interviewed Steve Krug, Author of, “Don’t Make Me Think” & “Rocket Surgery Made Easy” and posted this video, titled, “Usability Doesn’t Have to be Complicated” – Interview with Steve Krug, on their site on September 30th, 2011. Since Steve will be Keynoting Conversion Conference East this month, we thought it would […]
Speaker Rob Snell reveals details about Conversion Conference Parties
I recently had the pleasure of chatting with Rob Snell, Co-owner of Gun Dog Supply and Author of “Starting a Yahoo! Business For Dummies” for a quick Q&A session. Not only is Rob incredibly brilliant but turns out he is very funny, I can’t wait to see him speak Conversion Conference East in New York […]
Insight from Joe Weller, Senior Marketing Manager at RealNetworks
Next in our Conversion Conference speaker Q&A sessions is Joe Weller, Senior Marketing Manager, RealNetworks. RealNetworks creates products and services that make it easier for people to access and enjoy digital media on the devices and platforms they choose to use. Whether it’s music, movies, games, live streaming video, or apps that help them keep […]
Flash Home Pages – A Really Bad Idea (Did your Agency recommend one?)
By Raquel Hirsch President, Co-founder WiderFunnel Marketing Optimization Ordinarily, I don’t advise paying much attention to Conversion Optimization tips because “best practices” and “tips” only have limited value — and should always be tested, in each and every particular situation.These little gems of highly priced advice from consultants are often based on intuition and esthetics […]
