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Digital marketers near and far flocked to Conversion Conference Chicago this month to learn from CRO experts who flew in from all over the U.S. and Europe. If you missed ConvCon (or are missing all the fun and insights already), here’s a recap of what went on at the second ever Conversion Conference in the Windy City.
Keynotes. Conversion Conference chair and SiteTuners CEO Tim Ash set the tone for the 2-day conference with his opening keynote on the conversion maturity model, which exhorted everyone to work towards cultivating a culture of optimization in their organizations.
The next day, inbound marketing expert Dan Zarrella gave an awe-inspiring presentation filled with data and insights from research he has done on various social media channels. Dan literally taught attendees.
Sessions. The breakout sessions blew everyone’s minds, what with all the great information and insights covering the entire range of conversion discipline: from testing, persuasion, and copywriting, down to the nitty gritty of statistics!
Check out these awesome posts to learn what attendees loved most about the conference:
Carla from Systemato attends Conversion Conference 2013 in Chicago
Conversion Conference 2013 Live Blogging Roundup
Highlights from Conversion Conference Chicago
Conversion Optimization Maturity Model [Infograph]
5 Conversion Rate Optimization Tips From Conversion Conference Chicago
Of course, one can never really capture all the energy, knowledge and fun that Conversion Conference is known for – nothing beats being at the live event. So if you want to take your conversion optimization program to the next level (or simply can’t get enough of all the good CRO stuff), catch Conversion Conference next in Boston, MA. We look forward to meeting you there.
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Only 4 days left on pre-agenda rates for Conversion Conference East 2013. Grab your Super Early Bird discount before it’s gone!
