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The highest achievements of humankind – walking on the moon, inventing written language, harnessing the power of the atom. Or are they? THE FAILURE OF REASON What if I told you that all of these are happy accidents and a by product of the real reason that human brains evolved? Humans are in fact the […]
Boss, Please Send Me to Conversion Conference Las Vegas!
Of course you want to go to the biggest Conversion Conference ever! After all, you are a smart results-focused marketer, just looking to get better and make money for your company. But how do you convince your boss to send you? Don’t worry – we have made it easy! Just fill in the blanks in […]
Creating YouTube Ads That Viewers Don’t Want to Skip
“Hey you, with the face, looking at your computer screen. I see you reading this post. I know what you’re here for. You want to learn how to hook your audience so they will stop skipping your YouTube Ads. Well that is what I am teaching you right now.” I hooked you by directing my comments […]
How to Double Your Leads from Content Marketing
Why are so many brands raving about content marketing? Well, because it works. Or, more accurately, it can work. But is it working for your team? Or are you crafting quality content, investing time and resources into the distribution of that content and then falling short of your lead and revenue goals? Chances are you’re […]
Using Visuals to Improve Conversions
Humans are highly visual creatures. In fact, a large part of our brain is devoted to visual processing, and scientific research abounds about how visual imagery helps us cut through the information clutter and process data more efficiently. Armed with this knowledge, it’s no wonder that Web designers and digital marketers make ample use of […]
