It’s Halloween. Beware the creatures of the night emerging from the darkness…of your website and landing pages! The witches, ghouls, and bogeymen that’ll surely ruin your well-laid plans for trick-or-treating with online visitors and potential customers. But don’t fret ‘coz we’ve got a treat for you: four Halloween-inspired posts to help you fight the malevolent […]
What You Missed at Conversion Conference Boston 2013
The first ever Conversion Conference Boston wrapped up last week to glowing reviews from the hundreds of digital marketers present. The strong speaker lineup, timely and relevant topics, and engaged attendees all contributed to an unforgettable inaugural Boston show. Keynote presentations by SiteTuners CEO Tim Ash and Fresh Tilled Soil CEO Richard Banfield set the […]
Increasing Conversions in a World of Convergence: Must-Attend Sessions for SoLoMo Marketing
It’s an exciting time to be a marketer. With buzzwords such as SoLoMo (a term that describes how technology continues to blur the lines between social, local, and mobile) being constantly tossed in marketing blogs, tech news, and on social media, today’s digital marketers have their hands full trying to juggle multiple marketing touch points […]
Get Your Digital Marketing Ready for 2014: Must-Attend Keynote Presentations at Conversion Conference Boston
Image credit: Ed Schipul via Flickr Like many digital marketers, you’re most likely busy preparing your website and marketing campaigns in anticipation of a frenzied holiday season. But if you’re one of the smarter marketers out there, you’re not only bracing for Black Friday, Cyber Monday, or even Christmas: you’re already gearing up for next year’s […]
Do you deserve an academy award for e-commerce conversion rate optimization?
Think of your favorite online shopping site. You know, the first website you think of when you’re itching to buy something, the one that’s on your mind when you fire up your browser and get ready to part with the money in your wallet. Or even the site you visit when you’re just depressed and […]